Archive for the 'marketing' Category
Social Shopping
March 5th, 2010by Caroline
I love peeking in other people’s shopping bags and baskets. The other day a fellow Trader Joe’s shopper snagged my cart by accident and as I wheeled hers up and down the aisles, I marveled at what different groceries she found — it was as if we were shopping in different stores — but [...]
Frozen Pesto Cupcakes
June 2nd, 2009by Caroline
Every summer, I feel torn. The grasshopper part of me (do you remember your fables?) wants to gorge on all the varieties of stone fruit, gorgeous red tomatoes, tender peas and sweet corn, all the bright colorful variety of fruits and vegetables that remind me that even when it’s cold and foggy in my [...]
Life is a bowl of…
May 26th, 2009by Lisa
All of a sudden, it seems, the stone fruit is in the market. We have peaches, plums, apricots–and big, sloping piles of bright red cherries. The cherry season is short, and very sweet. And while we have a cherry pitter, and sometimes use it (ice cream, tarts, once in a red wine reduction for [...]
Surviving First Grade
March 11th, 2009by Lisa
Or: Surviving 3 months of Migraines.
Or: Surviving Afterschool without Insanity.
Or: Getting Dinner on the Table. Fast.
Or: What to Do About Dinner When You and/or Your Children Just Can’t Cope.
The adjustment to first grade was hard for us. Ella loved school–more than ever, really–but she was also completely exhausted by it. She’d emerge onto the [...]
De Gustibus: Kumquat Marmalade & Veggie Bacon Sandwich
March 7th, 2009by Caroline
Sometimes I think about this phrase, “learning to eat” quite literally: who first learned how to break through all the artichoke plant’s thorny defenses and found the fleshy ends of the leaves, and the sweet, tender heart? How many people became ill from eating rhubarb leaves before someone learned that the stems are the [...]
Have Beef Will Braise
February 25th, 2009by Lisa
One thing I’ve learned doing this blog: food styling is hard. So don’t let the slipshod photo above deter you. This is an amazing recipe that came together one rainy afternoon last weekend. This is done with beef ribs, but I suspect the flavors would be just as good if you substituted some rich [...]
We might not have Paris…
February 23rd, 2009by Lisa
Not long ago, on a family trip to San Francisco, Ella, Finley, and I found ourselves staring at the counter of a French bakery, at a pile of croissants. They didn’t know what they were, and as I explained to them the wonder that is a croissant, I found myself telling them not about [...]
Dinners Everybody Likes: Sushi
January 20th, 2009by Caroline
In the spirit of the day, we took a vote on our celebratory Inauguration Day dinner, and sushi won. It’s one of those modular meals that everybody likes because each can tailor it to his or her own taste. Of course in this house, it’s all vegetarian sushi; all I can tell you about [...]
Dollars and Sense, one mother’s manifesto
November 21st, 2008By Lisa
With the economy in freefall, and no real end in sight, many of us are thinking about money and our weekly budgets, and how to save where we can. I’ve heard people talking about bundling phone, internet, cable, getting rid of their landlines, adjusting their car & homeowners insurance–all in an attempt to get [...]
The List, or To Market, To Market II
September 26th, 2008posted by Caroline
Lisa probably has her own Part II for her great post about marketing, but I’m sneaking mine in while I’m thinking of it. I, too, am more of a big weekly shopper than a daily shopper. I like to get in, fill the cart high, and get out fast. I like to have [...]